From a young age, I’ve admired the beauty of handwriting. Some people crafted clean, precise lines, while others wrote in elegant cursive that seemed like the result of years of practice. Inspired, I set out to perfect my own handwriting—but my patience didn’t always match my ambition, especially when frantically jotting notes in class. Little did I know that this childhood fascination would grow into my passion. Ten-year-old me would be over the moon!

I began practicing calligraphy in 2016, and two years later, I launched S.F. Letter Designs. Through commissioned projects like personalized signs and elegant touches for gifts and events, I had the privilege of not only creating art but also connecting with amazing clients and gaining invaluable experience. My goal was always to “let the words speak for themselves,” blending beauty and meaning into everything I created.

Over time, I expanded my creative expression into a form of art often called “Zen Art” or “Zen Doodles”—what I lovingly refer to as “Organized Chaos.” Initially, it started as a pastime, but I soon realized my love for calligraphy wasn’t just about writing; it was about creating aesthetically pleasing artwork. This revelation inspired me to rebrand and focus on offering a broader range of creative services.

Today, I offer calligraphy services for private events and create unique Zen Art prints perfect for home or office décor. Whether through words or intricate designs, my mission is to bring beauty, meaning, and artistry into every piece I create.

Welcome to kei by design!

View my Portfolio.

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